Meet Carley and Simone Wilkins.
Proud owners and designers of Eau Paix Vie Swimwear.
These ladies are jet setters, and in the swimwear world becoming trend setters. With their Wilkins touch on their swimwear label they are reaching girls far and wide. With the girls living between Gold Coast, LA and Bali they are able to see what's going on in different parts of the world and draw on those factors to accelerate their business.
The Eau Paix Vie label have the best babes as
their ambassadors and models.
I chatted with Carly and Simone about what they've been up to, where they've been working, how the joinery of working together is going, what their vision is and when we can expect our next dosage of Eau Paix Vie Swimwear.
Hannah: Hello Ladies, How have you been and what have you been up to? I understand you've been busy girls with travel and the label. How is Eau Paix Vie going and where did it all begin?
Carley and Simone: Hi Hannah, great thank you! We have just flown in from Singapore and are tired but excited! We have been super busy but having loads of fun, have just spent 5 weeks in america and been on a business trip to Bali. It is busy and exciting! Eau Paix Vie began around 1 and half years ago. We just worked super hard towards something that we loved and just made it happen.
H: You guys have been busy! How has the label expanded since starting? I understand your supplying internationally, how did you get the contacts or did it just blow up?
C&S: The label is going better then ever since starting, especially since this most recent summer. We have a lot of people contacting us internationally, but we are really careful to only stock with boutiques and stores who we think fits the image and motivation behind our label. It's really great getting sales from countries where we don't have a huge presence - it's great to know that our label attracts people from everywhere.
H: So what are the roles that you both are taking part in the business, I bet it'd be great working with someone reliable you can trust being sisters, does it ever get rocky at times? Are you both based in the same town?
C&S: Carlys role is mainly the operations and business side, whilst Simone focuses on designs and marketing. Whilst occasionally it has been challenging, it takes a lot of pressure off when working with your sister, as we are both strong personalities and never afraid to say anything to each other which is effective when running a business. We are based between the Gold Coast, Bali and LA.
H: Who is behind the designing? and how has the design process been? Have you learnt a lot since starting out?
C&S: Simone is behind the designing. It has been super fun. I will draw something up, tweak it maybe 4 or 5 times until it is exactly what I want than it all just rolls from there. I have learnt alot of things in the process, and I believe its from being so hands on. I am there for every step of the process - from the initial drawing and ideas to the pattern making, samples, changes, and everything until the design process finally reaches the finished product.
H: I have to say it's crazy to see how far you've come and you've worked with some incredible ambassadors for your brand; Aussie girl Billie Edwards, Tahnee Pinches, Zoe Cross, just to name a few. Along with some healthy beautiful international babes. What kind of image are you looking to project with your swimwear?
C&S: Thank you so much, all of those girls are amazing individuals and are so talented in what they do, we are very happy to have worked with each and every one of them. We look for girls who are fun, fit, happy and healthy looking with their own sense of style and individuality. We have recently just shot with a new model from Hawaii who was absolutely amazing. We will be looking more into getting international models as our shoots will more than likely be overseas from now on :)
H: With that what brands/businesses/people have you worked with that work in with your vision?
H: I can't wait to see what's next for Eau Paix Vie. When can we expect the next dosage of yummy swimwear to dive into?
C&S: We have just been working on our new range - Flamingo Mermaid 13/14 and it is expected to be released this June/July.
We cant wait to show everyone!
H: Well thank you very much ladies, it's been great chatting, good to hear that everything is going so well, there's only one way and its up for you guys. I wish you all the best of luck and can't wait to see the new collection!
To get your hands on a pair of their delicious swimmers see HERE.
To show them some love on FB see HERE.
Or check out their dope instagram @eaupaixvieswimwear
Enjoy Dope Bitchez,
Love Hannah.
